Photo for Discover Fulham by Photography By Ginger
Photo for Discover Fulham by Photography By Ginger

The pandemic and numerous lockdowns have affected small businesses; from the food & drink, retail, travel and hospitality sectors the most. Local businesses are relying on government and local support more than ever. So, this in turn means if BIDs do not deliver on commercial benefits for fast recovery, they themselves can be at risk of not getting through another ballot.

InspoHub has a strong history of working with businesses and local communities to improve and market their town centres and regions. …


Director (Ben Blake), PA (Kate Popova), Graphics (Jep Domingo) ©Graeme McAlpine

For the 3rd consecutive year, this past weekend Ben directed the live broadcast coverage for the English Table Tennis National Championships. The final day, which hosted semi-finals and finals for the men’s, women’s, double’s and para class events was broadcast live on BBC Sport online for just under 8-hours.


How to become a rock star? Traditional marketing and advertising are telling the world you are a rock star, while content marketing is showing the world that you are one. In order to succeed in that, a company should deliver the content in all the places where its audience can search for it. If you want to succeed in social media marketing, you need to create a proper plan.

Why does one need a content plan?

With an understanding of business and marketing goals and target consumer personas, it is possible to create an optimized and socialized content plan. …


Work smart! Every successful marketing initiative must begin with a strategic set of goals and a clear objective.

If you don’t understand what you need to accomplish, your initiative will have a lower chance of success.

This is why it’s extremely important to create marketing strategies and roadmaps that help entrepreneurs and marketing specialists create a strategic framework, into which they can easily group and prioritise ideas, goals and tasks, and achieve the best results. In the previous blog post, we talked about objectives and audiences. …


Work smart! Every successful marketing initiative must begin with a strategic set of goals and a clear objective.

If you don’t understand what you need to accomplish, your initiative will have a lower chance of success.

This is why it’s extremely important to create marketing strategies and roadmaps that help entrepreneurs and marketing specialists create a strategic framework, into which they can easily group and prioritise ideas, goals and tasks, and achieve the best results. And today we want to talk about this topic more!

What is our goal?

Whether the goal is to acquire new customers and increase revenue or to facilitate public…


Let’s start from the very beginning. What is content marketing? According to CMI, content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience and, ultimately, to drive profitable customer action.

How to succeed at content marketing?

Companies that have made consistent and sound investments in content marketing in recent years are reporting those investments paying dividends.

86% of B2C marketers report they are using content marketing to increase leads and push their brand forward. …

InspoHub

InspoHub is your extended marketing team from Brighton & Hove. We can help you build a like-minded community of clients and business partners.

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